As fashion weeks around the world begin to transition to digital-only formats amid the COVID-19 pandemic, the Fédération de la Haute Couture et de la Mode, French fashion’s governing body, has announced its plan for the menswear spring 2021 season. Originally slated for the end of June, Paris Fashion Week men’s will go forward with a video-only format from July 9 to 13. This digital-only week joins the calendar alongside digital iterations from London Fashion Week (June 12 to 14) and Milan Fashion Week (July 14 to 17).
Unlike London and Milan’s scheduled digital weeks, which are open to men’s and women’s designers to produce a wide range of online content, Paris’s will have a firmer structure focused solely on menswear brands and solely on video content.
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